A Tale of Two T-Shirts

    Justin Burkle has a thing for swordfish. Their elusiveness, he says, sets them apart. It’s why the items in his apparel line, East Ender NY, have swordfish on them: It sets them apart from the traditional touristy T-shirts decorated with the Montauk Lighthouse or, say, your average shark. (Of course, being a Montauker, he has indeed put the recently designated National Historic Landmark on some of his wares.)     While selling his goods at craft fairs, which he does in addition to selling wholesale to stores, he noticed it was the women who did all the buying. And so he recently added a line of women’s tank tops, too. “I figured I better have something for them,” Mr. Burkle said, standing on the bow of his family’s boat at Uihlein’s Marina, with samples of clothing draped across the captain’s chair.        He got a job at the Harvest on Fort Pond and has worked there for the last six years. But a few years ago he realized the time was right to follow through with an idea he had had for a clothing line that would represent everything that’s best about the South Fork. “I thought, ‘What the hell! Why don’t I start my own thing; why don’t I catch the American dream?’ ”     Also a longtime visitor to the hamlet, Mr. Moore graduated from Boston College and then worked at a private equity firm researching companies. It was good experience for someone interested in launching his own venture. “I always had an interest in apparel and creating,” he said, sitting on a weathered bench by the harbor.     Mr. Moore approached restaurants, fishing boats, stores, and bars to offer them a deal: He would sell the shirts with their logos (some of them restyled) online, and all they had to do was sign on the dotted line, granting their approval. The legal form also stipulates that Mr. Moore cannot create anything without their permission; the business owner gets final approval on everything without any financial commitment.     Local Knit made its debut this year after he searched online to buy a Montauk T-shirt and couldn’t find anything he liked. He did some research on a variety of popular Montauk businesses, read up on them, and met with the owners. Most, he said, were very receptive.

Beach Towels Wholesale - News


A Tale of Two T-Shirts

Mr. Burkle makes beach towels, hats, men's T-shirts, polo shirts, and ties swimming with swordfish. They fairly scream “Father's Day!,” and Dad would probably actually wear them. While selling his goods at craft fairs, which he does in addition to



'Made in britain' recovery hit by big rise in core cost inflation
'Made in britain' recovery hit by big rise in core cost inflation

Two years ago Sacha Hardy set up Hammamas, selling beach sarongs that double as towels, after leaving a career in PR. Sacha, 39, designs the hammamas, which are then made in Turkey. She sells through 70 outlets and a website. In the past year the costs




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